Practice branding · Berlin

So people can see how good your practice really is.

Branding, photography and social media for private practices in Berlin. You take care of your patients, I take care of the picture they get of your practice.

Ophthalmology, dermatology, gynaecology, orthopaedics, aesthetic medicine, dentistry, orthodontics, internal medicine

The view from outside

Most people know your practice from their phone before they first walk in.

Insights

Rooms, people, details.

Black and white portrait with hair in motion
Portrait
Instagram tile: Sie behandeln. Wir zeigen, wie gut.
Instruments and syringes on a tray
Treatment room
Black and white behind-the-scenes photo of a shoot
Drawer with neatly sorted supplies
Order
Instagram tile: Wie wirkt Ihre Praxis von außen
Ewa Kosarev, hand on chin, black and white
Close

Offer

Two ways to work with me.

You can book the Foundation on its own. In the Partnership it is already included.

A woman's eye framed by the NOCTUA mark
Bookable on its own

Foundation

A one-time project: strategy, logo and visual identity, a shoot at your practice and templates for everyday use. Afterwards your practice has a face that matches its medicine.

StrategyBrandingShootTemplates
One-timefrom €3,300

No minimum term, no subscription.

Book a call

Foundation included

Ewa Kosarev working on her laptop
6 months

Partnership

Six months of working together. It starts with the complete Foundation, then every month you get new photos and posts for Instagram. I plan, shoot and write, and you approve everything via one link.

FoundationPhotographySocial mediaApproval
Per month, 6 monthsfrom €1,000

The Foundation is included in the price.

Book a call

The exact price depends on the scope. You get your quote after our call. All prices plus VAT.

How we work

Your effort: one link a month.

  1. 01

    Intro call

    15 minutes on the phone. You tell me about your practice, and I tell you honestly whether I can help.

  2. 02

    Foundation

    Strategy and design, then the first shoot at your practice.

  3. 03

    Partnership

    I plan the month, take the photos and write the posts.

  4. 04

    Approval

    You open a link, see every post exactly as it will appear on Instagram, and approve it or ask for a change.

Point of view

What wins patients over are the people behind the practice.

Artificial intelligence makes content look the same everywhere. I photograph your team, your rooms and the details of your work, so people recognise your practice. You don't have to produce any content yourself.

Ewa Kosarev, founder of NOCTUA, in a light suit on a stool

About me

There is a person behind NOCTUA.

I'm Ewa Kosarev and I work with private medical and dental practices in Berlin. I'm interested in how a practice comes across from the outside and why people trust it.

I come to your practice myself, get to know your team and photograph everyday work as it really is. After that I stay by your side, month after month.

BerlinDoctolibPartnerDeutsch · English · Polski

Questions

What practices ask me first.

How much of my time does it take?

After the Foundation, about 30 minutes a month for approvals. On top of that, I come to your practice once a month for a shoot.

Do I have to be in front of the camera?

Only if you want to. Many posts show rooms, hands and details. And if you would like to be seen, you get time to get used to it.

How do you handle photos of patients?

Posts showing patients can only be approved once your practice has confirmed written consent. For advertising content I follow the German Heilmittelwerbegesetz.

Which practices do you work with?

Private medical and dental practices in Berlin, from ophthalmology to dentistry. I work in English, German and Polish, and your posts can be in any of them.

What does it cost?

The Foundation on its own starts at €3,300. The Partnership runs for six months and starts at €1,000 a month, with the Foundation already included. All prices plus VAT. The exact price for your practice is something we work out after the intro call.

Contact

In 15 minutes we will know whether this is right for your practice.

Choose a time
15-min intro call